Poorly planned training not only fails to bring benefits but also causes significant time management losses. Offering employees training that does not meet their needs and expectations negatively affects their participation in corporate training programs and leads to reluctance. Proper and effective programming in corporate language training prevents corporate companies from wasting time and financial resources, ensuring a good return on investment. Otherwise, inefficient English training can reduce employees’ trust in the company.
Companies give great importance to English language training as part of their corporate identity. These trainings, aimed at human resources development, are valuable tools for personal growth and career support for employees. To achieve the best results, the stages of corporate English training must be clearly defined and input from experienced language educators should be sought during the process.
We can list these stages as follows:
One of the essential steps to succeed in learning English is correctly identifying needs. For instance, an employee in the sales department is expected to communicate fluently with foreign clients after training. However, the English requirements of an employee in the IT department will differ. Each employee is expected to master the English terminology related to their field and develop strong reading, writing, and speaking skills.
While some departments require training focused mainly on speaking practice, others may emphasize reading, comprehension, and writing skills. The departments where employees work and the areas where they will use English must be analyzed carefully. Corporate companies should collaborate with professional training institutions that can provide the needed solutions.
After clarifying the departments’ duties and employees’ English requirements, it must be decided which skills (reading, writing, speaking) will be prioritized. It should also be planned whether the training will be conducted on-site or at a rented venue. The number of participants and the choice of training location are critical in this process.
Some companies direct their employees to partnered language institutions and allocate budgets accordingly. The format and environment of the training should be designed in line with the company's expectations.
Choosing the right language training institution for corporate English training is a crucial step. The selected institution must have expert and professional staff. Reviews and references from previous participants should be examined carefully.
The content of the training must meet the company’s needs, and all expectations should be communicated clearly to the institution. References and prior successes will facilitate the selection process.
Companies want to maximize the benefits from the training budget they allocate. Therefore, attendance, homework performance, quiz and final exam results, and other data about employees must be regularly reported by the training institution to the company. The reports should also detail employees’ progress in English proficiency.
After training ends, it is crucial to keep the acquired English knowledge and skills active. This continuity can be maintained with plenty of practice. Reading and listening habits should be sustained. Employees who regularly interact with foreigners will find it easier to keep their English current.
When such opportunities are lacking, companies can request post-training support from the training institutions, such as organizing conversation groups. Collaborating with well-established and experienced language schools offers significant advantages in this regard.
Corporate English training, when planned correctly, with need analysis, proper institution selection, and consistent follow-up, ensures effective development of employees’ language skills, enhancing workforce productivity and enabling companies to compete more successfully in global markets.
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